PR Hub

Free PR resources

Learn the basics of PR and publicity.

Events

See what's coming up and get involved.

Discounts & promotions

Exclusive partnership discounts and promos.

Use JournoLink to get your stories in the press

Easy-to-use, easy-to-learn publicity software built for small businesses

See exclusive offers

Free PR resources

What is PR and how can it help to grow your business?

Discover what PR is and how you can use PR to grow your business, establish trust, gain new customers and put your brand in front of a huge audience.

How to choose the right headline for a press release

The headline of a press release is one of the most important factors when trying to hook the interest of journalists. Discover the 5 key ingredients to utilise when writing your headline.

How to choose the right time to send a press release

Sending your press release to journalists at a relevant time increases your chance of getting media coverage. Discover how to get the timing exactly right with these 3 approaches.

Writing the winning press release

Capturing the attention of journalists and readers is what PR is all about. We share 5 tips to help make your press release a winner.

Getting to key journalists

One of the secrets to gaining media coverage is to get your stories to the right journalists. Explore how to find and connect with the journalists that are relevant to you.

5 Must Dos of a press release

In this video, we explore the 5 most important elements of any press release and how to best utilise them to increase your chances of gaining media coverage.

Free e-book:

How to write a press release

Discover how to write press releases like a PR expert.

The most effective press releases are short and to the point, using the fewest words required to tell the story. In this free e-book, you'll discover how to craft the key elements for every press release and how to prepare your press release for journalists and the media.

Free press release templates

Use our pre-built press release templates to build compelling stories around your business.

You have launched a new product/service

Sending a press release to announce the launch will help put your new product in the spotlight. Coverage from journalists or bloggers will act as a third party endorsement for your new product and will help drive sales.

You are organising an event

Anniversaries, new product launches, popup marketing activities, or new and emerging market trends provide the opportunity to plan special events. Let journalists know and your event could take a new dimension.

You have won an award

Winning an award will automatically increase your brand recognition and credibility. Make the most of your success by sharing it with as many people as possible. A press release will do the job perfectly.

Recommended reading

The 10 best affordable PR tools for small businesses

Depending on the size of your business, different options are available when it comes to public relations...

20 examples of great quotes for your press release

Writing a good quote for your press release can be quite tricky. Businesses...

Advertising vs PR. What is the difference?

Advertising and Public Relations have the capacity to go hand-in-hand when used by companies in their...

Fake News Statistics - How Big is the Problem?

Fake news is big news right now. But what does it even mean and how big a deal is it? We’re going to take...

How much does a PR campaign really cost?
You might ask how long is a piece of string, but as a man with 15 years’ experience in consultancy and PR...

What is the difference between proactive and reactive PR?
Public Relations can be separated into two approaches, proactive...

Top 30 journalists to engage with on Twitter for your small business
When kicking off your small business PR it is important to make yourself visible...