Building your brand profile for your business and growing your exposure is an essential part of driving increased sales.
Swoop has partnered with PR platform JournoLink to give you an easy and affordable way of getting your news in front of the journalists who matter, and with 84% of people now trusting personal recommendations in their buying decisions the value of the media has never been greater.
The Swoop partnership includes a 10% discount on JournoLink advertised prices meaning that for less than £1.50 a day you will have your own personalised PR platform.
The platform provides you with the following tools:
Distribution System A press release distribution system, enabling users to send news stories to a targeted database of over 10,000 journalists
Media requests function A media requests function, enabling journalists to access, through you, commentators and spokespersons from businesses relevant to the request
Media Room A media room builder, enabling you to build and manage a press page for your website in no time at all, which automatically updates with the press releases distributed via the platform
Employing even a small PR Agency would generally cost over £1,000 each month.
Through the Swoop partnership with JournoLink the costs for businesses is just £44 a month (+ VAT).
Drive traffic to your website Getting coverage in an online publication will boost your visibilty and automatically drive a lot of traffic to your website. Free advertising!
Improve your SEO Online coverage is not only good for your brand recognition, it's also great for your SEO. Get new backlinks from high-authority websites.
Build your brand profile & awareness Sending a press release is great for your brand awareness as you automatically get your brand in front of targeted journalists. One single news story can get your in front of a large audience.